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Table of Contents
SlotsCalendar’s foray into the microcosm of TaDa Gaming continues. With every article in this series, we continue to showcase the importance of a properly thought-out creative process that has more at stake than just growth. The producer is acting as a trend setter, which is particularly important to our expert perspective.
To summarize the work that we’ve been putting into our analytical pieces on TaDa Gaming’s creations, we have managed to understand what makes their games identity-driven. Efficiency is on everyone’s lips in any branch of the game production industry, but there is no traffic or engagement without proper creativity.
For a game of luck to work, it needs the typical underpinnings of such a creation: a pristine mathematical model, a way of easing the player into gameplay, and a catchy sense of personality. Features, art style, and subsequent marketing considerations are things that establish uniqueness, which is an undeniable boon.
The crucial part is to be able to balance these features out. Since more creative games of luck, like slots and fish-shooting titles, are those that must make their personality work, it’s crucial for them to place their creativity at the forefront of a game.
The finesse part is to make sure that your playing experience suffers no qualms from it. It’s all about recognizing the need for balancing features and showcasing excellence. If there is fun to be had, it must be easy to grasp and maximize.
It’s this exact back-and-forth that we will explain in this article, allowing us to introduce a new perspective into how TaDa Gaming thinks of their games before they produce them.
Glocalization is the TaDa Gaming key ingredient in the game creation recipe
In the previous piece that we’ve written about this producer, we discussed how TaDa Gaming went global. Given that its ability to leverage fish-shooting games to new markets, but also fine-tune its slot development, is top-notch, it’s no surprise that the beginning of this process has a lot of research at hand.
This is why we need to reintroduce the concept of glocalization. In short, this is a process in which TaDa Gaming, via outsourced audit, gathers crucial data on cultural denominators in the markets in which it wants to consolidate its name. A fine-tuning process that begins way before development starts in earnest.
This is what you should consider when you analyze the way TaDa Gaming postures its design choices. The fascinating part is that this choice does not work specifically in the context of game art or theme, but also in how the pacing of the game works.
As we’ve alluded to in the opening parts of this article, key gameplay features are also matters that have contributed to the glocalization methodology of TaDa Gaming.
Catalyst findings for implemented features
A significant part of how we devised this article is to make use of our previous experiences with this producer, but also to source new statements from the talent behind the studio. We’ve previously discussed fishing-shooting games in our interview with Sean Liu, the Product Management Director, and their return with new information provides a valuable entry into this new piece.
This perspective came with a couple of highly exclusive information into TaDa’s perspective on certain markets when using their global core mechanics local content (the long name of glocalization). We’ve generally focused on TaDa Gaming’s consolidation in the USA when discussing creative and development directionality.
Sean Liu emphasized the idea of triggering features and medium volatility as core gameplay features that are particularly to the liking of continental Europe. As for the UK, a notoriously demanding market, regulations are one key hurdle to clear, but differentiation and the integration of skill elements have been particularly essential in this instance.
Conceptual beginnings turn the key
When creating games, regardless of their nature or style (TaDa Gaming is making a point of becoming increasingly versatile), the concept is what must prevail before production actually begins. This means that knowing the importance of this is how any producer can boost their chances for success.
Per the own admission of TaDa Gaming, things generally begin with what they call a unique core driver. This means that there must be an element around which there is game development. This can be either a design part, a protagonist, or even a mechanic.
Some of the examples disclosed by the producer include the main character of Devil Fire 2, the expanding winning animations caused by the explosions of Fortune Hook Boom, and the famous money pots in the TriLuck™ series.
The portfolio of TaDa Gaming is full of such scenarios that prove that using a certain element as the starting point is essential. Its imprint on bringing sound concepts as points of beginning in its fish-shooting games (for which we created a tips and tricks article on fish-shooting titles), but also the differentiators of slot gaming, are crucial.
Brandings retains a significant effect
TaDa Gaming understands that branding is more than just placing a watermark and dumping money into marketing endeavors that try to bring more gravitas to its name. We have been able to see this detail in full view with each new article that we’ve written about this producer. Our piece on TaDa Gaming’s masterful game design has been showcasing its core branding efforts from a quality standpoint. There have been multiple elements that are game-specific, but there are also core parts of the producer’s desire to make its trademarks known.
This is where we can identify features that are part of a wider series, such as the highly successful Hit the Cash™ compound of slots, such as Joker Coins and Clover Coins 3x3. These games, using collection bonuses and mystery symbols, are becoming representative of the branding that TaDa Gaming works so hard to consolidate.
This is very important because tweaks in volatility or other metrics happen due to regulatory requirements. However, the retained effect of such mechanics is a very useful continuity. For this reason, Joker Coins has been generating a 146% uplift in deposits for the operators that offer this slot, per TaDa Gaming’s internal data.
Features upon features
If the producer is to strongly leverage the back-and-forth of features that we’ve seen gain traction throughout its series, it needs to add personality to each of them. This level of personality is also location-related, as showcased during our discussion with TaDa’s US-market COO. Things need to make sense.
With series like the aforementioned TriLuck™, DARKREEL™, and SurgeReel™, branding must know what features it represents if those features are to work well within the context of a gaming experience. However, things can also work as a matter of showcasing new concepts that can lead to new avenues of branding.
The Fortune Gems 500 (along with Fortune Yuri 500) release is one of the most fascinating cases. The game, which is a new release at the moment of writing this article, is an example of bringing signature elements to an otherwise simple concept.
While the structure of this game is a simplistic 3-reel, 3-row field, TaDa Gaming proves that adding features upon features is its way to bring more heft and significance to a slot. The balanced way in which it does it, maintaining a fast gaming experience, is the true proof of mastery.
We are talking about the addition of a fourth reel, operating simultaneously with the others, and adding a multiplier to a win from the regular reels. The usage of Ex NUDGE, a feature that brings simple dynamism, coupled with an Extra Bet feature that magnifies wager value for the sake of bigger multipliers, is a practical example of the development that goes into a TaDa Gaming slot.
Closing words
To conclude this new exploration of the TaDa Gaming way, this time from a game creation standpoint, the process that seeks success continues after game launches. Monitoring its performance is a great way of looking into the real results.
It’s that exact afterglow that needs support, and the help that TaDa gives its partner operators via WINCARD and GiftCode systems is what works in the best possible way. Namely, it has a fortuitous effect on generating engagement by adding rewards and casino bonus structures as companion pieces.
Regardless of what type of game you go with from TaDa Gaming’s portfolio, or if you develop a certain interest in one of its creative branches, it’s essential to remember that the game creation process has very careful steps. Intricate market research, conceptualization, and the careful layering of features represent a proper strength.
At the same time, we’d be remiss if we didn’t remind you of one simple fact: these games invite enthusiastic gameplay, but work as intended only when enjoyed responsibly. Don’t forget to play safely and remember that SlotsCalendar supports responsible gambling only!
