Kateryna Goi has one of the most interesting backgrounds among the contributors who have graced SlotsCalendar. This stems from her role as a core manager in the exhibition world, a fascinating aspect of the broader phenomenon of brand awareness and commercial partnerships.
Her educational history, highlighted by her master’s degree from Gogol State University, led to a career that began at the Black Sea Hotels Group, where she served as an administrator. After this initial step in hospitality, she switched to the first major sector of her professional life.
Kateryna joined Smile Expo, an exhibition organizing company, in January of 2018, initially serving as Head of Projects. After about two years, she assumed the role of Head of the Exhibition Management Department and Acting Director. She accrued a profound understanding of the B2B relationship pipeline that would later allow her to have a unique perspective as an executive.
Eventually, she joined the iGaming sector in 2022, joining Endorphina as their Head of Marketing, where she spent close to two years. This was a major step in her professional arc, and one that springboarded her into this industry.
Currently, Kateryna is the Chief Marketing Officer at Belatra Games, a producer whose reputation precedes it for its commitment to quality and consistency. Her ability to keenly direct B2B marketing campaigns, strategize branding endeavors, and help the studio keep its footprint in global events are just some of the reasons why she is a highly valued SlotsCalendar contributor.
