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We know that, generally, we tell you strictly things related to online gambling, but today we’ve decided that maybe you should also know about the latest statistics on mobile gaming. Let’s find out what you should expect and how gaming is going, in general.
Get Ready To Explore Curious Facts You Didn’t Know About Mobile Gaming
Things are aroar and growing each day in the mobile gaming world and the statistics show some interesting things that one might not expect. There are some serious plot twists here and we’ve made a huge list to show you what we mean.
Sure, there are a couple of new statistics about mobile casinos too, so we couldn’t write about gaming and not discuss gambling as well.
1. 21% of Android and 25% of iOS apps that get downloaded are all games.
According to this Go-Globe article, even if the percentage shows that iOS users downloaded more games, 78% of worldwide players belong to the Android game markets. Thus, making Android players eight times more valuable than iOS players.
2. 6% of all Google Play game publishers are from the US.
Writers at 42 Matters company stated that there is a large number of worldwide Android gaming publishers. To be more specific, the total number is set at 175.58k. However, after more in-depth research, US mobile game market statistics prove that the number of Android gaming publishers is larger than 8.81k.
3. In the span of a week since buying a new phone, 62% of users install at least one game.
According to AdMob by Google, the percentage shows how engaging and successful games like Among Us!, Angry Birds, Candy Crush, and many others are. Mobile games help users relax and spend their free time doing something fun. Thanks to high demand and successful stories, millions of developers were inspired to take the initiative in mobile game development.
4. 78% of all mobile gamers use Android.
Most people are convinced that iOS users benefit from the greatest mobile gaming experience. Yet, the statistics prove that android users are much more content as they have access to a larger variety of games and, of course, online casino options.
5. There are over 2.2 billion mobile gamers in the world.
Who would have guessed that more than 28% of the world population are mobile gaming enthusiasts? What’s even more interesting is that mobile game consumers are not teenagers but gamers around 55 years old.
6.Almost 58% of all the games played are puzzle games
There’s a good reason why puzzle games are so popular. As they become more accessible on smartphones, you can find them extremely easy on the internet and at an affordable price. Thanks to mobile users, puzzle games are still famous in the gaming world.
Puzzle games are then followed by casino games (including free slots), strategy, RPG, simulation, shooter, lifestyle, sports, AR, driving, arcade, card games and hyper-casual.
7. The biggest spenders on in-game content are women.
Yes, you’ve read that right. Mobile gaming gender statistics show that more women (4.5%) spend money on in-app game content compared to 3.3% of men.
8. Asia has about half of the mobile gaming market
In 2022, Statista charts showed that Asia is the biggest gaming marketplace in the world, with around $34 billion in revenue from 905 million users. China is responsible for around 61% of the Asian revenue.
9. The top three markets are China, the United States of America and Japan.
According to an article by Data.ai, former AppAnnie, in 2021, China, the USA, and Japan were the leaders in the mobile gaming market with $56 billion, $43 billion, and $20 billion in revenue.
In the same year, China, USA and India were the top three markets in terms of downloads, with 98 billion, 12 billion, and 26 billion downloads.
10. Around 53% of people between 45 and 54 years old play mobile games.
Many people believe gaming is popular among younger generations like Gen Z (18-24 years), but recent reports prove that around 53% of those aged 45 to 54 actively play mobile games.
11. 74% out of every single dollar spent in-app stores was spent on mobile games.
Another report conducted by Data.ai concluded that it’s only logical for people to spend their money on mobile games. Why? Mobile games are incredibly accessible for all ages, they offer entertainment to go and rarely require any special skills. Mobile gaming is the leader of the market making consumers worldwide spend a total of $120B.
The accessibility allows you to play while staying in the queue of your local supermarket or waiting for your partner to try on countless outfits (we’ve all been there).
Mobile entertainment provides a massive variety of gaming apps. Many of them are easy and fun, and you don’t ask for any special skills or knowledge, making them appropriate for anyone.
12. In 2021 Candy Crush was the most downloaded game.
Charts on Statista show that Candy Crush alone has generated over $550 million in revenue in the US. Reports also prove that King Digital Entertainment, the parent company hit $682 million in revenue for Q1 2022 alone.
Yet, later this year, the famous Candy Crush has now been surpassed by Fornite and Pokemon Go.
13. Only 38% of gamers are men
A report by Forbes magazine stated that the mobile gaming gender split is 51% female and 49%, male. Yet, 43% of women, primarily middle aged, play more often (more than five times a week), while only 38% of men play that often.
14. Only 8% of gamers are teenagers.
Statistics from the Technology and Adolescent Mental Health book prove that society is wrong about teenagers always being on their phones and never doing anything else. On the contrary, 55% of gamers are around 55 years of age, and 21% are between 25 and 34.
15. 85% of all gamers don’t think of themselves as gamers, even though 30% play at least a game every single day.
Despite the considerable percentage, people around 55 years old don’t consider themselves gamers even though they spend quite a long time playing.
Researchers concluded that the number of older people who have never tried mobile games is under 20%. This proves that no matter the age, we constantly search for entertainment. What makes this age category hungry for mobile games? The answer is simple. Puzzle Games.
It is proved that more than half of smartphone users play puzzle games. The second place goes to arcade games, followed by racing, strategy and adventure games. The last place belongs to simulation and word games.
16. Puzzle games will probably exceed 11 billion downloads by the end of 2022.
There’s no wonder that puzzle games are such a hit, given that many mobile users prefer them. Every day, these games gain more and more attention, leading to an increasing number of downloads. Statista proves that the number of downloads will almost get to 12 billion by the end of 2022.
17. 51% of gaming revenue belongs to the mobile world.
Due to the high demand for tablets and smartphones, the number of mobile gamers has increased, and so has the mobile games’ revenue, as it hit $175.8 billion worldwide by the end of 2021. The remaining percentage belongs to consoles with 25% and PCs with 24%.
18. By 2023, it’s estimated that there will be 3.7 billion mobile players all over the world.
eMarketer statistics show that by the end of 2022, the number of global active mobile gamers will surpass 3 billion. Thanks to the large number of VR games that came with the launch of the metaverse, experts have projected that by the year 2023, the number of gamers around the world will reach 3.7 billion.
19. Google Play games are expected to hit 187 billion downloads by 2025
Sensor Tower researchers indicate a growing CAGR for Google Play game downloads. 187 billion downloads are predicted for the year 2025. The prediction continues with over 43 billion for app store downloads.
20. 82% of people would choose free games with ads rather than paid games with no ads.
In 2020, many mobile game genres grew in ad revenue. The top genres with impressive results were Action and Card games. If you check the data regarding the ads, the data will clear things up for you. Players don’t care about the in-app ads. They are more than happy to wait, see the ad, and then get free content.
A 2018 survey conducted by US researchers on gamers revealed that 82% of users preferred free mobile games with ads compared to paid mobile ones without. So haters can say whatever they want – gamers don’t mind waiting.
More Things You Want To Know
For the naysayers who think this industry will soon start to fall short and give way either to new technology or divide its power with consoles and PCs once more, it seems like they couldn’t be more wrong. It was estimated that the mobile games’ revenue would reach $76.7 billion by the final month of 2020. But a full year before, in 2019, it was already at $68.5 billion.
The global market is now estimated at $94.8 billion in 2022 and is expected to get to $139.5 billion by 2026, growing at a CAGR of around 12%.
Seeing as mobile use and gaming are growing, and the online gambling world is still in full expansion with new casino sites popping out every month, you have a lot to look forward to when it comes to new casino games, bonuses and casinos as well.
At this point, all online casinos are available on smartphones and tablets via a web browser, and more and more casinos choose to also offer casino apps to make gambling even more fun, accessible and easy.
As always responsible gaming is key, so make sure that no matter what games you are playing, be it casino games or even a casual, arcade or puzzle game, you are careful and doing it solely for fun, without making this part of your life the most important one and forgetting about family, friends, career and other things you enjoy.